Privacy Policy

Last Updated: August 4, 2026

Introduction

American Orthodontic Society ("we," "us," or "our") operates https://orthodontics.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect information that applies to our Site.


Information We Collect

Information You Provide

  • Contact form submissions (name, email, phone number, message)
  • Event registration and membership information
  • Newsletter or email list sign-ups

Information Collected Automatically

  • IP address and browser type
  • Pages visited and time spent on the Site
  • Referring URLs
  • Cookie and tracking pixel data (see our Cookie Notice below)

How We Use Your Information

  • To respond to inquiries and registration requests
  • To improve our website and user experience
  • To send marketing communications (where you have consented)
  • To comply with legal obligations

Tracking Technologies: We use third-party analytics and advertising tools (such as Google Analytics, Meta Pixel, and similar services) on this Site. We take steps to limit what data is shared and do not intentionally transmit personal information via tracking pixels.



SMS / Mobile Communications

We send membership updates, event and course updates, and support messages.

Message Frequency & Rates

Message frequency varies based on the type of communication. Message and data rates may apply depending on your mobile carrier and plan. We are not responsible for any charges your carrier may assess for text messages.

Opting Out

You may opt out of receiving text messages at any time by replying STOP to any message you receive from us. After opting out, you will receive a single confirmation message and no further texts will be sent unless you re-subscribe.

Help

For assistance with our text messaging program, reply HELP to any message or contact us at the information below.

Privacy

We will not sell, rent, or share your mobile phone number with third parties for promotional purposes. Your phone number is used solely for the communications you have consented to receive. Our full privacy practices are described in this Privacy Policy and, where applicable, our HIPAA Notice of Privacy Practices.

Supported Carriers

Our SMS program is supported on most major US carriers. Carriers are not liable for delayed or undelivered messages.

Disclosure of Your Information

We do not sell your personal information. We may share information with:

  • Service Providers: Vendors who assist us in operating our website and conducting our business, subject to confidentiality obligations.
  • Legal Requirements: When required by law or to protect our rights.
  • Business Transfers: In connection with a merger, acquisition, or sale of assets.

Data Retention

We retain personal information collected through this Site for as long as necessary to fulfill the purposes outlined in this Policy or as required by law.

Your Choices

You may opt out of marketing emails at any time by clicking the unsubscribe link in any email we send. To request access to, correction of, or deletion of personal information we hold, contact us at the address below.

Children's Privacy

Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13.

Changes to This Policy

We may update this Privacy Policy from time to time. The updated policy will be posted on this page with a revised "Last Updated" date.


Contact Us

American Orthodontic Society
1785 TX-26, Suite 200, Grapevine, TX 76051
(972) 234-4000